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Fast Food Franchise
We live in a convenience society, from convenience stores to convenient food. This is the drive behind the success of so many fast food franchise restaurants today. Moreover, fast food franchising offers the the added convenience of the drive-thru. Many franchises are starting to see drive-thrus as natural additions to their stores. And we're not just talking about hamburger concepts--many other food and non-food franchises are expecting big things from drive-thrus.

In franchising, where food franchises are often on the cutting edge of consumer trends, those days are fast approaching. Thanks to the increasing availability of wireless connectivity, franchises' customers can now get coupons, place orders and even make payments via wireless devices like PDAs and Web-enabled cell phones.